b. The number of firms in the industry and competitive intensity of the industry
in the number of business and industry rivals across a huge effort to impact the competitiveness of enterprises. If large-scale enterprises, the competitiveness of enterprises will be higher than other competitors in the industry. The more competitive enterprises in the sector, the opportunity for businesses to fewer, smaller market share, leading to more stringent profitability of each enterprise and smaller. Therefore, the study of competitors is the need to keep markets products of each business
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