Đây là chiến lược chú trọng vào việc “đẩy” hàng từ nhà sản xuất hay cung cấp dịch vụ đến các cấp trung gian, chú trọng việc phân phối sỉ, các cấp trung gian hay người bán.
This is the strategy of focusing on the "push" from the manufacturer or service provider to the intermediate level, focused on the delivery of wholesale, intermediate levels or the seller.
This strategy is focused on the "push" of goods from manufacturers or service providers to the intermediate level, focusing on the wholesale distribution, the intermediate level or seller.
This is the strategy that focuses on the "push" of the product from the manufacturer or supplier to provide services to the intermediary, the distribution of the attention of the work of all levels of intermediaries or vendors.